R Project Incorporated (KK) President Hirotaka Fukunaga - CEO Interview

Interview R Project Incorporated (KK) President Hirotaka Fukunaga Introducing Japan's ryokan as a world cultural entity

ProfileBorn in Hyogo prefecture's Nishinomiya city on May 9, 1970.
With close to 15 years' experience working in British luxury hotels, and by utilizing his affluent traveler network, he has become responsible for taking Japan's first ever luxury ryokan consortium (The Ryokan Collection) off the ground in 2004, blowing up the overseas ryokan club market through aggressive public relations and promotional expertise, and now is on his way to building a brand that surpasses the finest international hotels.
While juggling service as chairman on METI's (Ministry of Economy, Trade and Industry) luxury travel market since day one, Mr. Fukunaga is like the hedgehog: and aside from tourism, as of late, he's dabbling in marketing and public relations consulting in concert with pioneering overseas markets aiming Japanese luxury labels and local antique collectibles at the well-to-do.

Table of contents
A one-time hotelier shifts course, sharing the rarity and attraction of Japan's ryokan on a global scale
Whetting the well-to-do traveler's appetite with the 'wow' of ryokan
Creativity and cuisine transcended; The future lies in travel promotion